Finally, advertising makes a rebound
Finally, advertising makes a rebound

These days it’s difficult to escape the heavy-handed and negative media reports regarding our economy, consumer confidence and the recession

The value of NOT being an expert
The value of NOT being an expert

Around our office, we know that summertime’s upon us when we hear the cacophony of flip-flops whapping down the hall

Titanic lessons in advertising & branding
Titanic lessons in advertising & branding

Part II

In Part I I covered the first two of five lessons that Titanic can teach about advertising

Titanic lessons in advertising & branding
Titanic lessons in advertising & branding

Part I

RMS Titanic represented state-of-the-art technology in 1912. It was the pinnacle of Edwardian achievement and the height of accomplishment in the