While people spend countless hours each day checking social media sites, their reasons for doing so aren’t always as “cutting edge” as those of us in the marketing world would like to believe. →

Let me ask you a question: Where are you reading this?

Chances are, you’re on your desktop computer, and by desktop, I’m including laptops. What about a tablet? →

My family moved to Birmingham from Los Angeles when I was a kid. It seemed like everyone on the playground that first day asked me if I cheered for Alabama or Auburn. “I cheer for USC,” I proudly told them. →

When I first started out in advertising, a very smart copywriter told me that you can either be a vendor or a partner to your clients. →

Apple launched the much-anticipated iPad in the spring of 2010 →

At Lewis, we go to great pains to remind people that we’re not a “healthcare agency.” →

For so many people, social media is exactly that – a place to be social. But during the dramatic unfolding of devastating weather conditions in the state of Alabama, social media became →

In March, I traveled with a group of our staff to Port-au-Prince, Haiti to look for potential sites to build the first Joseph School. →

Make that a 22,841-foot view.

Just Do It. Sounds trite, but I firmly believe that I stood on the top of Mount Aconcagua →

A few months ago a professional colleague and a friend told me about a project he was working on in Haiti. When I first heard the idea, I knew I had to find a way to help. →

My colleague Carlton Wood and I just attended a fantastic seminar at Boulder Digital Works (BDW) in Colorado. →

While we rejoice over the recent National Oceanic and Atmospheric Administration report stating that 75% of the Gulf oil spill has already been eliminated from →

These days it’s difficult to escape the heavy-handed and negative media reports regarding our economy, consumer confidence and the recession →

Around our office, we know that summertime’s upon us when we hear the cacophony of flip-flops whapping down the hall →

Part II

In Part I I covered the first two of five lessons that Titanic can teach about advertising →

Part I

RMS Titanic represented state-of-the-art technology in 1912. It was the pinnacle of Edwardian achievement and the height of accomplishment in the →

The headline in Monday’s Tennessean read simply, “Overwhelmed.”

Fourteen inches of rain in two days will do that to a city.

I have volunteered all my life – not sure if it started with Brownies (a younger version of the Girl Scouts) or whether it was following my Mom around “helping” her with countless charitable organizations she worked with during her life. →

“I just retweeted your tweet about your post on Facebook for your new blog entry and then added a link on my blog back to your original post. Thanks for the friend request.” →

We’ve all seen it by now. You’re searching for Steve Madden boots or your favorite restaurant, and not only are you given choices in the main search results →

Crowdsourcing. All you have to do is utter the word around creative people and you’ll watch a room quickly divide into proponents and naysayers. →

The travel industry has endured a rough couple of years, to put it mildly. In times of downturn, there is always →

A book a number of us in the agency are reading right now is Fascinate, by Sally Hogshead. →

The new Edelman Trust Barometer Study is out and causing quite a stir among marketing people. →

I still remember it like it was yesterday. My dad (always one of the early adopters) brought home our brand new, round-screen RCA Victor Color television set. →

It’s fascinating to watch the advertising press get all atwitter (forgive me) about the advent of social media. →

According to communications research company IDC (IDC.com), Internet usage in December 1996 was limited to only →

It’s no surprise to anyone who’s paid attention to the news in the past 12 months that it’s a buyer’s market. →

In the battle between Canon and Nikon, both camera companies are trying to cram more and more megapixels into →

I really enjoy calligraphy and the art of handwriting, so I was disheartened to find a recent article from Time →

For some it’s an addiction. They need it after every meal. Before going to bed. Catching a quick hit while at a stoplight.

It’s not nicotine →

Okay, I admit it. I am hooked on Snapped, a true-life crime →

Every year, I play center field on a team with about 13 other past-their-prime athletes in an over 35 baseball →

I like history, always have. Even as a kid, I preferred a good war movie to Star Wars and cartoons. The future →