Careers

At Lewis, all are welcome—especially kind, hugely talented folks eager to do the best work of their careers. Sound like you?

Marketing Analytics Manager / Any Lewis Office

Lewis is looking for a Marketing Analytics Manager to lead, mentor, and guide our marketing analytics and campaign performance measurement practice. You will lead campaign performance reporting efforts, mentor cross-functional teams, and will be part of the broader Business Intelligence team.

Building a successful business intelligence advisory group requires that our data deliver on our core promise to gather information, provide meaningful analysis, and advise our clients on the next best action. This requires that our data, analytics, and underlying processes are state-of-the-art, continually refined, and meet the needs of our clients and internal stakeholders.

This position is open to remote candidates willing to travel for internal/external meetings and planning to any of our Lewis offices. Candidates located in Birmingham, Nashville, or Mobile seeking a hybrid approach are also welcome to apply.

  • Reports to: Vice President of Data & Insights

Responsibilities

  • Collaboration with cross-functional teams (Account, Creative, Channel Engagement) to define measurable program goals and objectives
  • Supporting multiple clients from campaign planning through infrastructure setup and performance reporting
  • Serving as trusted day-to-day analytics contact for clients for assigned accounts
  • Authoring and implementing strategic measurement plans and any test plans
  • Developing actionable insights from the data and communicating the business impact of marketing investments
  • Creating accurate timelines and budgets and supporting scope management
  • Managing and mentoring one or more junior team members, including mentorship/career development and quality assurance of measurement frameworks, performance reports, and other deliverables
  • Supporting the overall analytics vision for the agency, including ongoing refinement of processes, tools, and templates

Qualifications

  • 5+ years agency or client-side in the measurement and analytics discipline
  • Demonstrable experience in digital marketing, measurement, data analysis, and web optimization across channels (offline, online)
  • Expert level proficiency of website analytics packages (Google, GTM), BI tools (Tableau, Datorama), and related tools and services
  • Excellent communication skills (written & verbal); comfortable with and capable of owning a client-facing role
  • Detail-oriented and well organized
  • Ability to anticipate client needs/perspective/process and respond accordingly
  • Experience with cross-channel attribution and/or data visualization solutions is a plus
  • Knowledge of programming languages strongly preferred (SQL, R, Python, SPSS)
  • Bachelor’s degree preferred, preferably in Business, Mathematics, Statistics, or Economics; advertising, direct marketing, CRM, or digital background desirable

Don't meet every single requirement? Studies have shown that women and people of color are less likely to apply to jobs unless they meet every single qualification. At Lewis, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past experience doesn't align perfectly with every qualification in the job description, we encourage you to apply anyways. You may be just the right candidate for this or other roles.

Lewis Communications Office Locations

Birmingham

2030 1st Avenue North
Birmingham, AL 35203
(205) 980-0774 bhm@lewiscommunications.com

Nashville

310 Seven Springs Way
Brentwood, TN 37027
(615) 661-4995 nash@lewiscommunications.com

Mobile

1668 Government Street
Mobile, AL 36604
(251) 476-2507 mob@lewiscommunications.com